October is Fair Trade Month 2005, according to Transfair USA.

The goal of Fair Trade Month is to expand the Fair Trade movement in the U.S. overall, with different organizations promoting their own areas of involvement, and we encourage you to Fair Trade in every way possible! TransFair’s focus will be on the promotion of Fair Trade Certified products, and, following last year’s great success involving hundreds of events that garnered widespread national media coverage, we are once again collaborating with businesses, consumers, and non-profit organizations to raise consumer awareness and increase sales of Fair Trade Certified products.

According to Transfair USA, Starbucks is Fair Trade – you can read Starbucks’ take on its own policy (PDF). Apparently, if you ask, they’ll make you a fair trade coffee in any of its locations in any of 23 licensed countries.

Well, “GreenLAGirl” wants to test this policy with a Starbucks Fair Trade Challenge – will your local Starbucks step up to the plate and make Fair Trade coffee for anyone who walks in the door, no matter the time of day?

Join the challenge:

1) Simply visit your local Starbucks and ask: “Could I get a cup of fair trade coffee?”

2) Tell us what happened next. Was it hard or easy to get a cup? You can see our first posts here.

Simply tag your post with “starbuckschallenge” to report your findings. There’s even a prize.

So far – some have lucked out and some have not. The results are apparently being followed by Starbucks – and they are apparently in contact with the blogger who has started this challenge alerting to press releases and information, and to customer service reminders they are sending to their stores.

So, see what you can find – and let people know. Coffee can taste more bitter when served badly, regardless of its perfection (obviously, not anywhere near that for Starbucks brew…)

Via Cafe Metaphoric

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